Privacy Policy

COLLECTION AND USE OF PERSONAL INFORMATION

When you use the Website, we collect and store your personal information which is provided by you from time to time. Our primary goal in doing so is to provide you a safe, efficient, smooth and customized experience. This allows us to provide services and features that most likely meet your needs, and to customize our Website to make your experience safer and easier. More importantly, while doing so we collect personal information from you that we consider necessary for achieving this purpose.

In general, you can browse the Website without telling us who you are or revealing any personal information about yourself. Once you give us your personal information, you are not anonymous to us. Where possible, we indicate which fields are required and which fields are optional. You always have the option to not provide information by choosing not to use a particular service or feature on the Website. ZLL and its affiliates may share this personal information with each other and use it consistent with this Privacy Policy. We may automatically track certain information about you based upon your behaviour on our Website. We use this information to do internal research on our users’ demographics, interests, and behaviour to better understand, protect and serve our users. This information is compiled and analysed on an aggregated basis. This information may include the URL that you just came from (whether this URL is on our Website or not), which URL you next go to (whether this URL is on our Website or not), your computer browser information, and your IP address.

How we use your personal information

• The personal information we collect allows us to keep you posted on ZLL’s latest product announcements, offers, and upcoming events.
• We also use personal information to help us create, develop, operate, deliver, and improve our products, services, content and advertising, and for loss prevention and anti-fraud purposes.
• From time to time, we may use your personal information to send important notices, such as communications about purchases and changes to our terms, conditions, and policies. Please note as this information is important to your interaction with ZLL, you may not opt out of receiving these communications.
• The personal information we collect allows us to keep you posted on ZLL’s latest product announcements, offers, and upcoming events.
• We may also use personal information for internal purposes such as auditing, data analysis, and research to improve our products, services, and customer communications.

Collection and use of non personal information

We also collect data in a form that does not, on its own, permit direct association with any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. The following are some examples of non-personal information that we collect and how we may use it

• We may collect information such as occupation, language, zip code, area code, , referrer URL, location, and the time zone where ZLL product and/or service is used so that we can better understand customer behavior and improve our products, services, and advertising.
• We may collect and store details of how you use our services, including search queries. This information may be used to improve the relevancy of results provided by our services. Except in limited instances to ensure quality of our services over the Internet, such information will not be associated with your IP address.
• With your explicit consent, we may collect data about how you use your device and applications in order to help app developers improve their apps.